7 Islas Hotel

Services:
  • Brand Strategy
  • Branding Identity
  • Digital & Web Design
  • Print
Client:
  • 7 Islas Hotel
About the project:

7 Islas Hotel is an oasis between Madrid's Gran Vía and the vibrant Malasaña neighborhood. A place for relaxation, art, design, and gastronomy. Marking a new phase for the hotel, Wozere carried out a total rebranding that includes brand strategy, website design, and collateral applications.

The new design connects the two facets of 7 Islas: the vibrant Madrids life and the serenity of calmness. The typography, inspired by 20th-century cities, reflects the hotel’s urban and cultural legacy. The new logo and the deep wine color draw inspiration from the iron and wood of its architecture, as well as the soft light that envelops its spaces. Through illustration, the hotel acquires a warm and welcoming voice, creating an atmosphere where each guest feels truly at home.