Focacciamo

A different concept just arrived in Madrid. Focacciamo is traditional focaccia stuffed with fresh ingredients: authentic italian flavors meeting a contemporary twist. Wozere did the branding project. The space was renovated by the architectural studio Plantea.

Our design echoes the simplicity of tradition paired with dynamic contrasts. Drawing inspiration from the ever-evolving nature of focaccia dough, we embrace quick, spontaneous gestures that takes you to the fast paced life at the city. A very recognisable isotype and an illustrated alphabet took form after it. The result is an image that reflects the essence of the product.