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Zara Beauty Signage

Services:
  • Print
  • Art Direction
  • Branding Identity
Client:
  • Zara
About the project:

The physical purchase of Zara Beauty is an immersive experience, available only in five stores in Spain. To accompany the product in these spaces, Wozere designed the signage. By means of a refined graphic system, the cosmetic is allowed to be the protagonist, without losing the informative function of the signage. The result is a design in line with the packaging of the collection, which integrates perfectly with the architecture of the stores.